What GoGo Squeez Can Teach Us About Crisis Management
I once helped manage social media for a company who had an issue with customers’ accounts being hacked. About a year after experiencing a terrible breach, they suspected customer information was compromised again. The company decided to quietly make all customers reset their password over a weekend without explanation, hoping no one would compare notes […]
Y’ALL SHOULD MAKE A VIDEO!
What Causes Us to Create So, life has gotten really interesting… Along with our work at Greenroom, helping clients tell their story as humanly as possible, my family also makes videos for the YouTube (that’s what my parents call it: The YouTube). Sometimes these videos get shared around a bit, which is nice – our […]
Using Humor in Healthcare Marketing – Case Study
When the office phone rings the voice on the other end of the line usually says, “Hi, we’re hoping you could help us market (fill in the blank product, brand, service). We’re looking for something a little… different.” And different is what we do. We want to create content that will make you feel something. […]
Newest Case Study: Opici Wines
Did this picture get your attention? We had a great time working with Opici Wines as we created this video to help make their brand more approachable to consumers. Take a look at our Case Study to see how we made it happen. We really give you a a behind the scenes look at many […]