Our team who we are
Managing Partner and Creative Director
After many years in local and network television, Penn Holderness is leaving the traditional newsroom behind to join Greenroom Communications as Managing Partner and Creative Director.
Penn was born and raised in Durham and attended Jordan High School, where he played basketball. He went to college at the University of Virginia and majored in philosophy, but took a crack at journalism after graduation as an intern for the WTVD ABC11 sports department.
Penn’s first on-air job in was in Grand Junction, Colorado followed by five years in Orlando. Penn hosted three seasons of “Designer Finals” on HGTV and hosted a college hoops show on CSTV with former Tar Heel Coach Matt Doherty. Penn also worked as a video essayist for ABC and ESPN while living in New York before returning to North Carolina where he anchored the evening news for WNCN-TV.
As you’ll see in Greenroom’s video portfolio, Penn’s signature creativity has no boundaries. From videography to mad editing skills to original music composition and prose, Penn can do it all. We’re so excited to have him on our team. You can keep up with Penn’s adventures on the Pennternet, “because Penn has always wanted his own internet.”
Penn, his wife and two kids are thrilled to be in the Triangle, closer to their families in the area.