Hiring a small agency for BIG results

Posted on Jun 24, 2015 in News, social media, Video
Hiring a small agency for BIG results

As a small boutique firm, Greenroom Communications has the unique ability to quickly adapt to the needs of our marketing clients. We follow our gut. We think outside the box. We’re not afraid to try guerrilla tactics to deliver the results your brand needs. We’re like your own little army of Olivia Popes. Our bull-pen […]

The Tilt-Shift Phenomenon

Posted on Jun 17, 2015 in Design, photography, Video, videography
The Tilt-Shift Phenomenon

What separates production value from company to company is the ability to FOLLOW trends, and at the same time, stay above the CLUTTER of trends. You might know what looks good. But that’s not the same as being able to create good design or even guide someone to design good design. Recognizing good design is […]

How to Make a Video Go Viral

Posted on Jun 8, 2015 in producing, social media, Video
How to Make a Video Go Viral

Let’s start with one small clarification to our title… going viral isn’t something that can be made.  Asking “how to make a video go viral” is like asking how you win an Academy Award without ever being a part of a film.  An Academy Award is the outcome of a great performance or contribution, just as going […]

Creating a Video from Conception to Birth (Launch)

Posted on May 27, 2015 in producing, scripting, Video
Creating a Video from Conception to Birth (Launch)

At Greenroom, we know how fortunate we are to have amazing clients like Rex Hospital in Raleigh, NC.  For the second time in the last year, we’ve partnered with its marketing team on a video concept that goes way beyond a typical health care piece.  It required strategic planning, creative chops from the entire team […]

Newest Case Study: Opici Wines

Posted on May 2, 2015 in Case Studies, News
Newest Case Study: Opici Wines

Did this picture get your attention? We had a great time working with Opici Wines as we created this video to help make their brand more approachable to consumers. Take a look at our Case Study to see how we made it happen.  We really give you a a behind the scenes look at many […]

The Holderness Family Reality Show Debuts

Posted on Mar 25, 2015 in News
The Holderness Family Reality Show Debuts

UP TV To Air Back-to-Back Episodes Thursday, March 26th at 10 p.m. EST March 25, 2015 – Raleigh, NC – Greenroom Communications is thrilled to announce its brand new reality show, starring Managing Partners Penn and Kim Holderness, debuts Thursday, March 26, 2015 on Up TV. “The Holderness Family” is an UP Entertainment production that […]

Greenroom’s Growing…

Posted on Mar 17, 2015 in News, producing, videography

We weren’t joking when we say that Greenroom was started by TV news refugees.  To keep that trend going, we’re thrilled to announce the addition of Melanie Sanders to our team.  Mel is simply the best.  We’ve had the pleasure of sitting beside her co-anchoring the news at WNCN-TV back in the day and we’ve […]

PARKOUR for a Good Cause

Posted on Mar 3, 2015 in social media, videography

At Greenroom, we try to give back by doing pro bono work for non-profits when our time and resources allow. That’s often a challenge and we’re grateful for the work coming our way. But recently, I asked the team to brainstorm a fun way to support the St. Baldrick’s Foundation, a volunteer driven charity that […]

Video Marketing in 2015: 3 Reasons Why You Need It

Posted on Jan 2, 2015 in social media, videography
Video Marketing in 2015: 3 Reasons Why You Need It

Is video marketing effective? Do I need it? And how can I make it go viral? These are probably questions you have asked yourself as a business owner and/or brand manager. (That is, unless you work at a video marketing agency yourself.) Either way, the answers to the above questions are simple: Yes, yes, and […]

SNL Spoofs Holderness Family With Christmas Sweatpants

Posted on Dec 21, 2014 in News
SNL Spoofs Holderness Family With Christmas Sweatpants

  First, let me say this: All of us here at Greenroom Communications are HUGE Saturday Night Live fangirls. So when SNL decided to parody our very own Penn & Kim Holderness in their 40th anniversary holiday episode, you can guarantee we nearly lost our minds. The parody (of a parody, by the way) of […]