How You Communicate Defines Who You Are

Posted on Jul 23, 2015 in News, presentation coaching
How You Communicate Defines Who You Are

Whether or not you realize it, you give presentations every day. From a politician giving a speech at a podium, to a professor explaining ISIS to her students, to a department store employee explaining the benefits of the newest anti-aging cream to a parent teaching his child how to tie his shoes – they all […]

Brand Personality: Why Should You Choose an Ad Agency You Want to Be BFFs With?

Posted on Jul 16, 2015 in Branding, News
Brand Personality: Why Should You Choose an Ad Agency You Want to Be BFFs With?

Remember back in Kindergarten when you and the kid ahead of you in line at the drinking fountain struck up a lifelong friendship based solely on you mutual love for pink Starbursts? Well, we’re not in Kindergarten anymore. We’re in business, in fact, so why should you concern yourself with something as touchy-feely as the […]

Using Humor in Healthcare Marketing – Case Study

Using Humor in Healthcare Marketing – Case Study

When the office phone rings the voice on the other end of the line usually says, “Hi, we’re hoping you could help us market (fill in the blank product, brand, service). We’re looking for something a little… different.” And different is what we do. We want to create content that will make you feel something. […]

Hiring a small agency for BIG results

Posted on Jun 24, 2015 in News, social media, Video
Hiring a small agency for BIG results

As a small boutique firm, Greenroom Communications has the unique ability to quickly adapt to the needs of our marketing clients. We follow our gut. We think outside the box. We’re not afraid to try guerrilla tactics to deliver the results your brand needs. We’re like your own little army of Olivia Popes. Our bull-pen […]

The Tilt-Shift Phenomenon

Posted on Jun 17, 2015 in Design, photography, Video, videography
The Tilt-Shift Phenomenon

What separates production value from company to company is the ability to FOLLOW trends, and at the same time, stay above the CLUTTER of trends. You might know what looks good. But that’s not the same as being able to create good design or even guide someone to design good design. Recognizing good design is […]

How to Make a Video Go Viral

Posted on Jun 8, 2015 in producing, social media, Video
How to Make a Video Go Viral

Let’s start with one small clarification to our title… going viral isn’t something that can be made.  Asking “how to make a video go viral” is like asking how you win an Academy Award without ever being a part of a film.  An Academy Award is the outcome of a great performance or contribution, just as going […]

Creating a Video from Conception to Birth (Launch)

Posted on May 27, 2015 in producing, scripting, Video
Creating a Video from Conception to Birth (Launch)

At Greenroom, we know how fortunate we are to have amazing clients like Rex Hospital in Raleigh, NC.  For the second time in the last year, we’ve partnered with its marketing team on a video concept that goes way beyond a typical health care piece.  It required strategic planning, creative chops from the entire team […]

Newest Case Study: Opici Wines

Posted on May 2, 2015 in Case Studies, News
Newest Case Study: Opici Wines

Did this picture get your attention? We had a great time working with Opici Wines as we created this video to help make their brand more approachable to consumers. Take a look at our Case Study to see how we made it happen.  We really give you a a behind the scenes look at many […]

The Holderness Family Reality Show Debuts

Posted on Mar 25, 2015 in News
The Holderness Family Reality Show Debuts

UP TV To Air Back-to-Back Episodes Thursday, March 26th at 10 p.m. EST March 25, 2015 – Raleigh, NC – Greenroom Communications is thrilled to announce its brand new reality show, starring Managing Partners Penn and Kim Holderness, debuts Thursday, March 26, 2015 on Up TV. “The Holderness Family” is an UP Entertainment production that […]

Greenroom’s Growing…

Posted on Mar 17, 2015 in News, producing, videography

We weren’t joking when we say that Greenroom was started by TV news refugees.  To keep that trend going, we’re thrilled to announce the addition of Melanie Sanders to our team.  Mel is simply the best.  We’ve had the pleasure of sitting beside her co-anchoring the news at WNCN-TV back in the day and we’ve […]