How a Seat at the Table is Different than Having a Voice

Posted on Sep 20, 2016 in Business, presentation coaching
How a Seat at the Table is Different than Having a Voice

“Small things come in nice packages,” my mother always told me.  As a petite woman of 5’3” (5’7” with hair and heels), I often felt invisible to my much bigger peers as a child.  I had moved with my Irish family to New York from Tanzania when I was 8 years old.  With a thick […]

How to Make Better Videos Without Upgrading Your Camera

Posted on Aug 31, 2016 in Video, videography
How to Make Better Videos Without Upgrading Your Camera

Part 1 – Lighting is everything These days we have more access than ever to shoot, edit, and share our own videos. Whether we are just trying to capture some cute shots of our kids or promote our businesses, we all want to create good looking video. It’s easy to think that we need the […]

Five Reasons to Ditch Your Capabilities Deck

Posted on Aug 22, 2016 in Business, Case Studies, Content, Marketing
Five Reasons to Ditch Your Capabilities Deck

…and the three things in it you should keep If I had a nickel for every hour I spent on agency capabilities decks I wouldn’t need to work at an agency or create a capabilities deck. It’s one of those things you just do without really even thinking about whether it’s helpful anymore (like banging […]

WHY DO I NEED A BLOG?

Posted on Aug 9, 2016 in composing, Content, seo
WHY DO I NEED A BLOG?

Welcome to a Blog about a Blog … the ultimate in marketing redundancy propaganda irony brilliance! We love talking to new clients. The initial proposal presentation, when we walk a potential client partner through the many whys and hows of what Greenroom recommends for your custom digital solution, is really an eye-opening conversation for all […]

10 Things To Make Your Office a Happier Place

Posted on Jul 22, 2016 in Business, Life, Work
10 Things To Make Your Office a Happier Place

It’s a no brainer that everyone wants to be happier at work. According to an employee engagement study by Randstad, 36% of employees would give up $5,000 a year in salary to be happier at work. Think about that – that’s over one third of employees surveyed. That’s 5,000 dollar tacos. But it makes sense. […]

Stop Hating on Pokémon Go. Here’s Why.

Stop Hating on Pokémon Go. Here’s Why.

By: Jen Layton, Social Media Manager If you say you don’t like Pokémon Go, you haven’t played it yet. Maybe you think you were too cool for the Pokémon craze the first time it hit in the late 90s, so you’re obviously too cool for it now. Maybe you think you’re too mature to walk […]

Vacation: The Big Summer Dumb-Down

Posted on Jun 27, 2016 in Business, Life, Work
Vacation: The Big Summer Dumb-Down

‘Tis the Season! No, not that season . . .‘tis Vacation Season! You know . . . sun, sand, and a frosty drink in your hand.  A time for you to happily shut that laptop and frolic off to your family’s favorite relaxation destination. But, before you silence your calendar reminders and turn on your […]

EVERYTHING OLD IS NEW(S) AGAIN

Posted on Jun 2, 2016 in Marketing, News
EVERYTHING OLD IS NEW(S) AGAIN

This is a story that begins, “once upon a time.” But first, because this is a story about how the fundamentals of advertising and journalism are converging, here’s the lead: The old one-too-many model that is the foundation of both journalism and advertising is being eclipsed by a democratization of media, where communication now runs […]

Facebook Live’s First Viral Star: Candace Payne

Posted on May 20, 2016 in News, social media, Video
Facebook Live’s First Viral Star: Candace Payne

Update: As of May 22, 2016, Candace’s live broadcast has over 130M views in 72 hours. Meet Candace Payne. She’s a Mom. A Star Wars lover.  She has the most infectiously happy laugh you have EVER heard.  (Seriously if you are having a bad day, fear not.  Watch below and prepare for tears of joy.)  Most […]

Tooting our horns…or else, who would?

Posted on May 11, 2016 in editing, producing, scripting, Video
Tooting our horns…or else, who would?

In this very noisy, cluttered world filled with “look at me, look at me,” you can either join the chorus or be quiet.  Since we’re a marketing agency, it’s difficult, if not impossible, for us to go silent. So here it is….   via GIPHY We won 5 Telly Awards! Telly Awards are kind of […]